L&M Auto Repair

L&M Auto Repair was looking for fresh content that showed them as capable, dependable, and customer-oriented. They also wanted to uplift the industry and avoid pitting themselves against competitors. With professional copy and visuals, we emphasize their experience in the industry and the shop’s longevity, family values, and honesty.

One of our main goals for L&M’s social media was to integrate short-form video content. We have leaned into a more humorous side for these posts, showcasing the personality and approachability of their shop. We also plan to integrate informational reels that showcase their skill and knowledge.

L&M wanted to change their digital advertising strategy to help support the expansion of their business. Our team audited their current ads and developed a strategy that helped them reach the right people while increasing the efficiency of the campaigns, allowing them to lower their budget and still see an improvement in performance.

On top of optimizing their current Google Search Ads, we implemented a new strategy on Meta to drive brand awareness across Facebook, Instagram, and Threads. With the new campaigns on Meta, our team ran tightly targeted campaigns to find people in close proximity to their locations, and looser campaigns built to find new customers looking for a reliable auto repair shop.

By managing their local service ads, our team has been able to lower their cost per lead by ensuring only legitimate leads are charged and keeping the account optimized.

With this new digital ad strategy, L&M has had 377 phone calls, over 1,200 landing page views, and has gone from an 8.74% conversion rate in 2025 to a 22.33% conversion rate in 2026.